This past Saturday, November 10th, Lilly Pulitzer celebrated it’s 60th birthday! As many of us may know (at least all Lilly lovers should know), Lilly Pulitzer is not just a brand, it’s a lifestyle. This means that even if you don’t own any Lilly, you can still live by it. Lilly Pulitzer means that you’re always in a sunny state of mind, so absolutely no one can dull your color. Lilly Pulitzer has gone through its hardships throughout the years but here it is, stronger than ever at 60 years.
It all started with a juice stand…
Lilly Pulitzer started a juice stand in Palm Beach, FL (add to the list of why I love Lilly, she’s basically my hometown hero). In the midst of this messy endeavor, she realized that running a juice stand was just that, messy. Instead of wearing an apron, Lilly invested in making bright colored dresses so no one would notice the stains from juice. This of course is genius, even today (I can’t tell you how many times I’ve spilled something on my Lilly dresses and you don’t even notice) added with the classic shift silhouette and Lilly Pulitzer was set for a lifetime.
Lilly Pulitzer threw a huge party on Worth Avenue this Saturday in Palm Beach, FL. Many other Lilly Pulitzer stores followed suite, knowing how important this year and celebration is for the brand. One of my favorite resale stores, Gator Lilly’s, participated in these festivities and I, of course, had to indulge! Check out all the fun I had below, and Happy 60th to Lilly Pulitzer!
Lilly Pulitzer Donna Romper in Indigo Night Caw // Lilly Pulitzer Adelina Dress // Lilly Pulitzer Phobe Sheath Dress